9 Oct 2013

Chanel's newest foundation: Vitalumière Compact Douceur - preview

Chanel Vitalumière Compact Douceur - campaign visual

Joining their other Vitalumière foundation product lines (look here for more information on Chanel foundations and here for more information on Vitalumière Aqua Compact (cream) foundation - my absolute favourite foundation ever), Chanel's latest foundation is a lightweight compact powder foundation, offering an "effortless application with no sensation of heaviness or tightness during the day".  The latter will be interesting to see, as powder foundations can certainly contribute to a dry, tightened feeling over the skin as the day progresses.  When I use a powder-based foundation, I generally spritz it with a finishing spray on top to help alleviate this dry feeling - so I'll be curious to see how Chanel's one pans out, and if it does the trick without needing to spray afterwards, especially around the drier areas of my skin...


Finish and coverage-wise, this is supposed to be a "natural powdery finish" (so, matte or velvet I'm guessing) with a "light to medium coverage".  Interesting in itself in that powder foundations usually sit on the higher end of the coverage scale.  It has SPF10.  I'd rather zero or higher, but it is what it is.

There are six shades being released, divided into two undertone ranges: Beige (according to Chanel: "natural".  I'm sure that means it will be a slightly yellow-based neutral, if their other products are anything to go by) and Beige Rosé (according to Chanel: "for an anti-fatigue result" - which likely means slightly pink-based).  The shades available here (Ireland) are Beige Rosé/22, Beige/10, Beige/20*, Beige/30*, Beige/40, Beige/50.


Chanel Vitalumière Compact Douceur - the shades

* I'm usually somewhere between a Beige/20 and a Beige/30.
Chanel Vitalumière Compact Douceur - Beige/20

Launching on the 18th of October, this will cost €52 for the compact and €39.50 for just the refill, for when you're out.

Incidentally, Chanel are throwing two new Joues Contraste (powder) blushers into the collection while they're at it:
  • Evocation (new)
  • Discrétion (LE)

Each will be €37.50 and available on 18th October also.


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